MASTER SERIES: Kareem Black and Burger King

MASTER SERIES: Kareem Black and Burger King from Profoto USA on Vimeo.

ARC @ NAB 2012: Canon C500, 1D C & 4K Monitor

Adorama Rental Co’s Miguel Goodbar meets with Canon’s Chuck Westfall to discuss the new 4K flagship cinema camera, the EOS C500, EOS 1D-C 4K cinema DSLR,...Read More

ARC @ NAB 2012: Angenieux Optimo 28-340mm T3.2, 19.5-94mm T2.6, & Optimo Servo Unit

Miguel Goodbar of Adorama Rental Co. talks with Jean-Marc Bouchut of Thales Angenieux about the new PL-mount cinema lenses optimized for 5K video,...Read More

ARC @ NAB 2012: Blackmagic 2.5K, 12-bit RAW Cinema Camera under $3K

One of the highlights of NAB was certainly the Blackmagic "Cinema Camera." Out of nowhere, the company introduced a 2.5k, 12-bit raw, 4:2:2 video output...Read More

ARC @ NAB 2012: New Lenses from Zeiss

Carl Zeiss lenses have since time immemorial been synonymous with quality build and wonderful sharpness and fidelity, and they don't show any signs of letting up. We met with...Read More

ARC @ NAB: K 5600 Joker 1600 & Alpha 1600

Adorama Rental Co. catches up with K 5600 to check out some of the new continuous light fixtures they have they have. The first is a Joker...Read More

ARC @ NAB 2012: Blackmagic Digital Cinema Camera Interface Walkthrough

Blackmagic Design's US President Dan May walks Adorama Rental Co. through the innovative touchscreen interface on its new 2.5k Digital Cinema Camera. For ongoing NAB Show coverage,...Read More

ARC @ NAB: ARRI ALEXA Plus, M and Studio

Miguel Goodbar talks with Stephan Ukas-Bradley of ARRI Digital Cameras about some new concept technologies in development, software updates adding features like additional codec support, and peripherals on...Read More